CEO DATELINE - Snowsports association unhappy with trade show shuffle
CEO DATELINE - Snowsports association unhappy with trade show shuffle
- November 17, 2016 |
- Walt Williams
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Starting in 2018, there will be four snowsports trade shows within the span of a year, which one association says is far too many for the industry.
Trade show producer Emerald Exhibitions announced in early November that is it was moving the dates of its two annual winter and summer Outdoor Retailer shows in Salt Lake City. The winter show is currently held in January. The company plans to hold a January winter show in 2018, but it also will hold a second winter show in November of that same year to realign the date of the event with its new fall schedule.
In addition, the company is moving the date of a third snowsports industry show—Connect—to just before the start of Outdoor Retailer show in November.
In a statement, Snowsports Industry Association President Nick Sargent expressed concern about Emerald Exhibitions' plans. SIA produces its own annual trade show, which is held in in January. Sargent said having four shows within a single year "will result in unnecessary stress and economic duress on the suppliers and retailers."
"We are all part of one large industry eco-system and the lines are increasingly blurring between winter snow sports and the general outdoor market," he said. "Therefore, it's crucial that we work together to find a way to minimize the number of national shows, while better supporting the regional shows." http://bit.ly/2gkv6TG
The Outdoor Industry Association is the association sponsor of Outdoor Retailer. The group had not issued any statements about the change of dates as of Thursday.
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